February 8, 2010 · Leave a Comment
By Cheryl Hayman, Hayman Strategy Having watched the film “The September Issue” last week I got to thinking about how really powerful brands can influence consumers, trends, and thinking. I started reflecting on the concept of building brands of influence and considering whether they share characteristics from which we can learn as we build our own brands. In the film, the power of Vogue Magazine to sway a nation’s fashion footsteps and to build or break designers and retailers seems immense. The impact it has is palpable. How others are affected and how they follow... [Read the full story]
January 4, 2010 · Leave a Comment
How do you bring your passion to work, and keep it there? We spend a lot of time in our businesses. For many it’s our primary focus. But what do you do when the passion leaves? How do you bring your passion to your work and keep it there? Janet Bray Attwood, author of The New York Times bestseller - the Passion Test shares strategies in this interview. I read Janet’s book - The Passion Test - two years ago and the ‘test’ is a way to keep me on track with keeping passion in my business and my life. It’s a simple but powerful process that you can use to ensure... [Read the full story]
February 8, 2010 · Leave a Comment
By Cheryl Hayman, Hayman Strategy Having watched the film “The September Issue” last week I got to thinking about how really powerful brands can influence consumers, trends, and thinking. I started reflecting on the concept of building brands of influence and considering whether they share characteristics from which we can learn as we build our own brands. In the film, the power of Vogue Magazine to sway a nation’s fashion footsteps and to build or break designers and retailers seems immense. The impact it has is palpable. How others are affected and how they follow... [Read the full story]
August 22, 2009 · Leave a Comment
Congratulations to members Nancy Georges, Sheryl Cole, Frances Jones, Bianca de Reus, Julie Wise and Isobel Martin who held a Member MeetUp in Sydney’s Leichhardt last week. Sydney Member MeetUp | Members Networking Member MeetUps are Australian Businesswomen’s Network member get-togethers and a way for members to meet face to face to talk business, create business opportunities and collaborate around the monthly business focus subjects and other areas of interest. We know that members value the opportunity to get face-to-face with other members. We also know that you’re... [Read the full story]
September 30, 2009 · 3 Comments
Recently I took part in a four-week challenge put on by the gym I go to. For four weeks I had (with recommendations and guidelines from the trainers) determined what I would do for four weeks to challenge myself for the purpose of being fitter/healthier at the end of the 4-week intensive. I could make the rules as tight or as loose as I liked, with the awareness that the decisions I made would influence my results. I don’t like a lot of rules… and so I let myself believe that I didn’t have to give up coffee and wine (which I don’t intend to in the long run) but that... [Read the full story]
Hello and welcome to the herBusiness program where we interview inspiring businesswomen and entrepreneurs. Today’s guest is best known as Australia’s Leading Frock... [Read more]
There are probably a dozen iphone apps that I use regularly. Some are standard and functional e.g. Google Maps (a humdinger when I get lost in the city or need to get directions... [Read more]